Input vs. Output: Set Smarter Goals
‘Goal Setting’ is a hot click-through in today’s hyper-motivational culture. But what types of goals are we learning to set?
Giving Effective Feedback in 4 Steps
Creatives around the world breathe a collective heavy sigh at the response, “I’ll know it when I see it!” Similarly, providing employees and contractors ambiguous feedback gets you no where. Learn how to provide clear, actionable feedback in 4 simple steps.
Prioritizing Your To-Do 101
Discerning the essential from the non-essential is the most important super power a CEO (or any productive worker for that matter) can possess, and consequently the hardest to develop. So what can we do to combat the threat that multitasking poses to our productivity?
Overcoming Creative Inertia
Contrary to our highly individualistic conceptions, creatives often face the same challenges and difficulties that those before us have conquered, or at least effectively managed.
Why Value-Based Pricing
Value-Based Pricing can feel lofty and unattainable when the focus is closing the deal at all costs—true value creation starts with understanding your own business first. Providing clarity, flexibility, and value to clients is the natural outcome when you’re prepared.
Working Remotely: Together, Alone
Working remotely is a much-loved perk of working in this industry. However, it’s no secret that working outside of the office for an extended period can be isolating.
9 Tips: How-To Write Online Articles
Every medium has corresponding best practices for writing. Get-up-to-speed on how to write for today’s web content.
Balanced Brand Building 101
Designing a Visual identity for a brand before uncovering the unique Emotional and Functional identities will create a shell of an experience. Spend the majority of your effort on the Emotional and Functional, therefore unlocking the Visual.